No money? No problem. Attract top Talent on a budget.

She’s right guys, it’s no problem

As a notorious rapper once said; “the more money we come across the more problems we see”.

Ipso facto - the less money, the less problems!

When it comes to hiring, we agree with the B.I.G.

Having lean hiring budgets can be disheartening when going up against heavy hitters, but it brings opportunity for a more creative approach (which is actually what candidates are responding to more so now than ever before).

Here are 5 creative ways to give your hiring the competitive advantage it needs, for little to no cost:

💡 Creative recruitment marketing

Videos generate the highest engagement on LinkedIn for SMBs and are a great way to showcase your business’ personality. Try creating a series of employer branding videos using inexpensive software, such as Canva, to show off your team and culture. Post vids as stand alone content, or accompanying a job ad to get more exposure.

Our marketing team threw this recruitment marketing video example together using Canva in about 3 minutes. Basic - but you get the point!

💡 Expand your channel selection

When you've thoroughly researched who you're targeting, you can discover where they hang out. Obvious platforms are SEEK, Indeed.com and LinkedIn, but getting more creative could land your ad directly in your ideal candidate's hot little hands. Hiring for a graduate position in NSW? Try UNSW forums or relevant Facebook groups. Need a developer for a growing tech startup? Sign up to stackoverflow.com.au Talent. Increasing your healthcare team in Albury? The local paper there is still hot property!

💡 Give your candidate experience an upgrade

There’s no denying a great candidate experience gives you a competitive edge. A great experience can be the deciding factor for many candidates. Every single touch point matters, from job application to interview to onboarding. When revamping your candidate experience, treat it as an extension of your employer branding, make sure your true company values and personality shine through.

💡 Inexpensive tech

If you’re struggling to fork out thousands for recruitment tech (especially if it’s not even being used properly), or if you only need to hire a couple of times per year, you probably don’t need all the bells and whistles. Google / excel spreadsheets or a free ATS such as Monday.com, together with email templates can do the job. Whatever you use, just make sure it’s used! 

💡 Smart partnerships

Recruitment partners are often necessary for their expertise. When working with limited budgets you need to be smart about who you partner with. Agencies will chew up $15,000-$20,000 of your hiring budget for one mid-level corporate hire. When hiring for multiple roles, that figure then also gets multiplied. Whilst large enterprise can stomach that price tag, SMBs need a more innovative, affordable approach without compromising on competency. We've crafted the ultimate partnership.

No money, no problems.