That time we… A hiring strategy success story for TTI

The unknown brand behind the brands you know and love.

TTI are a phenomenal business that often fly under the radar with the TTI corporate branding. 

However, the brands in their portfolio across home + garden power tools are unequivocally market leaders.

TTI approached us with a goal of restructuring the Customer and Strategy team to allow them to become more customer centric.

To support the restructure, we proposed to deliver the following hiring strategy which would both increase capacity in the existing team alongside acquiring new capability to deliver against goals of amplifying CX, personalisation, digitisation, competitive advantage and revenue diversification.

TTI’s new hiring strategy

• A researched and designed new customer centric organisational structure. 

• A case for investment in circa 25 new hires, including a new layer of leadership

• New hiring assets such as PDs and interview guides to underpin the new structure

• Recruitment marketing assets, such as the video above, to raise the profile of TTI and the hiring leadership team

• Strategic sourcing across talent scarce, high demand roles (digital, CX, marketing, leadership) 

• Psychometric evaluation of key talent

• Talent partner support at every stage of the hiring process